---
title: "How Prime AI Visibility works"
slug: "how-it-works"
canonical_path: "/how-it-works"
meta_title: "How it works — Prime AI Visibility"
meta_description: "Discover useful questions, run selected AI visibility checks, review saved evidence, improve content and compare later results."
h1: "How Prime AI Visibility works"
date: "2026-09-19"
last_updated: "2026-09-19"
---

# How Prime AI Visibility works

Prime AI turns selected questions and AI tools into saved evidence you can review, improve and compare. Primey helps explain the work along the way.

## 1. Set up your brand and website

Review your brand, website, competitors, buyer personas and markets before you begin.

## 2. Discover questions

Find candidates from citation research and website suggestions. Distinct source labels show whether an item is an external-index observation or a website suggestion. A suggestion is not a claim that the website already ranks for that question.

## 3. Choose questions and AI tools

Keep the questions that fit your business and select the plan-supported tools you want Prime AI to check: ChatGPT, Perplexity, Claude, Gemini and an AI Overview-style preview using Google-grounded answers.

## 4. Run a check

Monthly is the default. Weekly and temporary daily schedules are optional, and on-demand checks use credits.

## 5. Review saved evidence

Read the saved answers, Brand named, Website cited, Source links and Explicit recommendation evidence. The Prime AI Visibility Score is a 0–100 summary of observed visibility across the requested check scope, not a universal AI ranking.

## 6. Improve the right page or draft new content

Improve an existing page or create a draft. Review facts, adjust the voice and download files. FAQ code is an optional structured-data handoff, not a guarantee of crawling, citations or recommendations.

## 7. Check again and compare

Run a later check and use Comparable change to compare sufficiently aligned questions, tools, persona, market and measurement method.

## 8. Ask Primey

Ask your AI Search Race Engineer to explain saved results, opportunity context and a useful next step, with links back to the evidence.

## Frequently asked questions

**How often do checks run?**

Monthly checks are the default. Weekly and temporary daily schedules are optional, and on-demand checks use account credits.

**What evidence does Prime AI save?**

Prime AI saves returned answers and reports Brand named, Website cited, Source links and Explicit recommendation separately so naming, citation and endorsement are not conflated.

**What makes a comparison useful?**

A Comparable change uses sufficiently aligned questions, tools, persona, market and measurement method. AI answers can vary, so Prime AI does not claim an edit caused a change.

**Does Prime AI publish content automatically?**

No. You review facts and sources, adjust the voice and download publishing files for your website team. FAQ code may be included as an optional structured-data handoff.